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Cultivating our team's passion for culture through insights, recommendations, and more.
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Sound Signal
Sound Signal’s State of Trending Music Report for 2024/2025
Third Bridge Creative
Our latest trending music report spotlights the past year in music and offers insights for its future.
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Insights
What Is Music Intelligence?
Third Bridge Creative
How humans and data collaborate to figure out what's happening—and about to happen.
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Check out our expert Q&As, data-driven trend analyses, and staff recommendations
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The Data Forensics of a Viral Trend
Insights
Music intelligence will help explain what led up to a particular moment, and what may come next.

TBC Video Mix: 6 Films About Going on the Run
TBC Selects
Sometimes you make bad choices. Here are a few movies that show what happens next.

Is the Soundtrack for The Idol Better Than the Series?
Sound Signal
The Weeknd's foray into televised drama may not be a resounding success, but the music is still great.

How Peter A. Berry Discovers New Music
TBC Selects
TBC's editorial project manager finds social media chatter and his music journalism connections to be rich sources for the rap sounds he's always loved.

How to Identify the Next Big Artist
Insights
Through a combination of data analysis and human music knowledge, it's possible to predict the future.

Staff Mix No. 5: Walking Through Smog
TBC Selects
In this hazy mix, the deeper you go the less you can “see.”
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