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TBC BLOG
Cultivating our team's passion for culture through insights, recommendations, and more.
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Sound Signal
Sound Signal’s State of Trending Music Report for 2024/2025
Third Bridge Creative
Our latest trending music report spotlights the past year in music and offers insights for its future.
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Insights
What Is Music Intelligence?
Third Bridge Creative
How humans and data collaborate to figure out what's happening—and about to happen.
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Check out our expert Q&As, data-driven trend analyses, and staff recommendations
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Barack Obama is Music’s Quintessential Tastemaker
Sound Signal
The Sound Signal team digs into the "Obama-bump" on a handful of lucky rising artists.
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Q&A: Maura Johnston
Guidance
The longtime music industry professional talks about how she keeps pace with the shifting media landscape.
Staff Mix No. 6: The Best Rap and R&B Duets of the Aughts
TBC Selects
Some of the most unabashedly romantic songs of the decade.
Music Curation’s Sweet Spot
Insights
The three guiding principles that help curators identify content that resonates.
Sound Signal: Powerful Singer-Songwriter Gems, Slowcore, and More
Sound Signal
Four artists you need to know.
Lights, Camera, Barbie: The Summer’s Most Anticipated Soundtrack
Sound Signal
A star-studded soundtrack and iconic samples are contributing to the Hollywood blockbuster's musical success.
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