Sound Signal

Pakistan Is Inching Closer to Global Pop Domination

Pakistan Is Inching Closer to Global Pop Domination

Michelle Hyun Kim

Analyzing the breakout global success of Pakistan's "Piya Piya Calling."

“BBL Drizzy” and the Future of Sampling

“BBL Drizzy” and the Future of Sampling

We untangle the tricky web of AI-generative music and sampling on Sound Signal's latest Trend of the Week.

Kelly's Pride Performance Is a Reminder of the Original Meme

Kelly's Pride Performance Is a Reminder of the Original Meme

Sound Signal's latest Trend of the Week revisits a defining song from the early days of online comedy.

Can You Copyright a Groove?

Can You Copyright a Groove?

We unpack the explosive lawsuit rattling reggaeton in Sound Signal's latest Trend of the Week.

Who Benefits from HYBE's Civil War?

Who Benefits from HYBE's Civil War?

We unravel the war rumbling within a K-pop juggernaut for Sound Signal's latest Trend of the Week.

The DIY Rollout

The DIY Rollout

We unpack the success of Cindy Lee's (non)promotional strategy in Sound Signal's latest Trend of the Week.

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