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TBC BLOG
Cultivating our team's passion for culture through insights, recommendations, and more.
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Sound Signal
Sound Signal’s State of Trending Music Report for 2024/2025
Third Bridge Creative
Our latest trending music report spotlights the past year in music and offers insights for its future.
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Insights
What Is Music Intelligence?
Third Bridge Creative
How humans and data collaborate to figure out what's happening—and about to happen.
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Check out our expert Q&As, data-driven trend analyses, and staff recommendations
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Finding Balance with Philip Sherburne
Guidance
Arguably the world’s best electronic music journalist just wants to grow tomatoes.
Sound Signal: Viral R&B, Aesthetic Rap, and Buzzy Pop Punk
Sound Signal
Four emerging artists from our new, bi-weekly music intelligence newsletter.
On Getting Your Artist Story Right
Guidance
A conversation with the Berlin-based dance music artist Afriqua about finding his fans and prepping an album rollout.
The Power of Fandom
Sound Signal
Sound Signal digs into the transformative A&R power of fandom through the rise of a new K-pop boy band.
Five Unconventional Approaches to Digital Music
Insights
Business is booming, but there is still plenty of opportunity to experiment with the way music is delivered, consumed, and monetized.
Are We the Music Brain?
Insights
Exploring the possibility that TBC and its contributor network are answering the music questions you’re asking ChatGPT.
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