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TBC BLOG
Cultivating our team's passion for culture through insights, recommendations, and more.
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Sound Signal
Sound Signal’s State of Trending Music Report for 2024/2025
Third Bridge Creative
Our latest trending music report spotlights the past year in music and offers insights for its future.
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Insights
What Is Music Intelligence?
Third Bridge Creative
How humans and data collaborate to figure out what's happening—and about to happen.
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Check out our expert Q&As, data-driven trend analyses, and staff recommendations
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Downtown Music’s Molly Neuman on the Music Industry’s Biggest Transformations
Guidance
The CMO of the independent music publishing company reflects on her own career as an advocate for indie artists.
The DIY Rollout
Sound Signal
We unpack the success of Cindy Lee's (non)promotional strategy in Sound Signal's latest Trend of the Week.
Diss Songs Prove Why Not Getting Along Isn’t Always So Bad
Sound Signal
In Sound Signal's latest Trend of the Week, we discuss why rap beef is on the menu—and the Billboard charts.
Playlists for Life: Keeping it K-pop
TBC Selects
Third Bridge Creative’s Associate Editor and Producer charts the impact of K-pop on her life, from her teenage years through to adulthood.
Music, According to ChatGPT
Sound Signal
A new AI tool is looking to expand on how people engage with music.
Playlists For Life: Songs for a 3-Year-Old
TBC Selects
Third Bridge Creative's Editorial Director shows off the eclectic mix of artists soundtracking his toddler-aged son's childhood.
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