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TBC BLOG
Cultivating our team's passion for culture through insights, recommendations, and more.
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Sound Signal
Sound Signal’s State of Trending Music Report for 2024/2025
Third Bridge Creative
Our latest trending music report spotlights the past year in music and offers insights for its future.
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Insights
What Is Music Intelligence?
Third Bridge Creative
How humans and data collaborate to figure out what's happening—and about to happen.
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Check out our expert Q&As, data-driven trend analyses, and staff recommendations
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Playlists for Life: Lifting
TBC Selects
The TBC Senior Editor writes about the joys of idle listening while lifting weights.
Marcos Juárez on His Hopes for Latin Music's Growth
Guidance
Pandora's Director of Latin Music Programming sheds light on his curation process and reflects on Latin music's growing visibility.
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A Killer Soundtrack
Sound Signal
Don't "blame it on the rain"—the '80s pop duo Milli Vanilli is trending thanks to a sinister Netflix biopic and documentary about the infamous Menendez brothers.
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Playlists for Life: Wandering
TBC Selects
TBC’s Senior Producer crafts a sonic tapestry for aimless enjoyment.
Not Demure, Not Very Mindful
Sound Signal
AI generative music is at the heart of a landmark criminal case—and a viral TikTok trend.
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