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Product Launch + Content Coverage and Prioritization Strategy

Major Social Media Platform

Helping a massive social platform figure out a launch planning for their new music service.
Strategy for Deep Catalog Curation

White Label

Developing a plan for merchandising millions of deep catalog tracks for a premier music streaming service.
Curation Strategy + Platform Intelligence


Building a curation program for the world’s most dynamic music creator community.
Radio Content & Merchandising Strategy and Execution


Merchandising the homepage for Sonos’ in-house radio platform.

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